Apple

APPLE

Interactive Design
Prototyping

While on the Apple.com Interactive Design team within MarCom, I worked directly on the hero and family pages for the 2016 MacBook Pro launch. My contributions focused on page layout, visual hierarchy, and asset development for the final public-facing experience.

The work shown reflects the actual pages I helped design and ship. Due to confidentiality, deeper process details and internal artifacts cannot be shared.

This project required close collaboration across design, engineering, and marketing to deliver a cohesive experience under tight launch timelines.

Hero Page

Family Page

Reflection

Designing for a global product launch reinforced the value of precision and restraint. Every layout decision needed to communicate clearly, scale across devices, and support the broader product story without distraction.